Graphic Design Trends in 2022

In times of rapid change, visual content also changes at quantum speed. It’s no longer possible to keep up with the times, — I have to run. A year ago we talked about geometry and minimalism, glitter and 3D. 2022 bursts into the world of creativity with new rules. B Veonix studios, we regularly monitor the world’s most popular blogs and public pages about design and are ready to share with you trends that will help you differentiate yourself from competitors in the foreseeable future.

Cyberpunk

With the advent of digital technologies, cryptocurrency and lockdowns, the boundaries of the virtual and real world are becoming less tangible. This trend is reflected in all spheres of life, not excluding graphic design. Cyberpunk introduces futuristic forms and VR graphics, glitch and thermonuclear colors; all kinds of digital references move us away from the visualization of natural forms. 

Anti-design

A complete lack of frames and rules, asymmetry, mismatched fonts, collages, lack of harmony in colors, clutter and overlapping shapes. Breaking patterns, unreadability and lack of structure. All these techniques are designed to go against the usual order and balance. Under the flag of 2022, you can go all out and give freedom of expression. According to adherents of this trend, creativity should not live within the framework of standards, templates and functionality 

Glass effect, crystals and holography

Another step towards futurism. Glare, holographic transitions, neon gradients, 3D crystals, realistic animation of the movement of elements and overflows in the spirit of glass morphism. Human interest in shiny and iridescent surfaces remains unchanged. Only the presentation changes: the play of shadows, reflections and mixing of textures, experiments with transparency, matte and blur. In a word, everything that makes the design three-dimensional and hyperrealistic — upcoming trend of 2022.

Psychedelic and surrealism

The search for new forms and effects brings modern designers back to the hippie culture of the 60s. But today this is a conscious creativity, and not the result of the use of intoxicating substances and the euphoria of civil protests. Breaking patterns of shape and color, disordered illustrations and optical illusions. New trends will bring a complete denial of traditional foundations.

Inclusivity

In contrast to restrictions and closing borders, the equation of nations and races is increasing in the world. The wave of the Black Lives Matter movement has triggered a re-evaluation of social stereotypes. The trend has extended to graphic design. Visuals with people of different races, appearance types, religions, pregnant women, people with disabilities and sexual minorities are widely used. All this — trend of inclusivity in design.

Experimental and massive typography

The main bet of this trend — not readability, but memorability and attention-grabbing. The main rule of experimental fonts — personalization effect, as if the font was drawn specifically for this inscription. There are no borders — bends, animation, different sizes, violation of proportions, rotation of letters and words, combination of different styles, integration of pixels, 3D elements, overlay of inscriptions, playing with thickness, letter spacing and kerning. Again, complete freedom of imagination. But it is important to remember that emphasis must be balanced with standard, readable inscriptions. It’s worth experimenting with logos and titles.

Parametric patterns

This design direction is based on creating three-dimensional forms by repeating complex geometric shapes flowing from each other. Futurism does not leave us here either. Patterns with the effect of technology, slight surrealism, three-dimensionality and vibration are at the peak of popularity in 2022.

Grunge Revival

The knee-jerk TikTok videos made by teenagers with their scribbled captions, scotch tape scraps, torn collages and disproportionate elements send us back to the grunge style. Scuffs, sloppiness, roughness, oakiness and gloomy colors - everything in it conveys an atmosphere of rebellion and maximalism.

Monochrome and B&W

Recently, many global brands have switched to flat monochrome logos. This makes it easier to perceive and apply to media. Monochrome is used in all areas — printing, web design and motion animation. Allows for better readability and eliminates visual noise. The use of this effect is especially important when you need to convey the rigor and seriousness of the project, for example, in the field of art or science. 

So, the main graphic design trends for 2022 — it's texture and pattern breaking. And complete freedom to experiment. 

At Veonix studio we create, giving free rein to creativity and making the most of global trends. Order from us a presentation, product packaging design, printing, logo or brand identity and you will be at the peak of modern trends.