Mascot development

Develop a character that will highlight your brand
And get customers' attention.

Why does your brand need a character?

Mascot revitalizes the brand, simplifies communication with customers. It helps to build an emotional connection with the company.
How does he do that?

  • Create a positive image
    The corporate character is one hundred percent confident in the quality and usefulness of his product. This sentiment is conveyed to the audience as well.
  • Increases awareness
    The character will appear on billboards, website, merche and all other media. The image of the mascot will be remembered even better than the logo or other distinctive feature.
  • Actively promoting
    Promo videos and other ways of advertising with the participation of mascots can gain huge popularity. For the actions of a particular character and the development of the plot, you want to watch
  • Talk to the audience.
    In an entertaining form, it conveys the benefits of the product, people are more willing to believe and choose your company.

What characters are we developing?

We implement any ideas – from 2D graphics for infographics and animations to 3D characters for bright videos. They come in two types – realistic and fictional.

  • Realistic
    Character based on existing animals, the image of a person or even a specific person
  • Fictional
    Free flight of fantasy: animated objects, a character from a cartoon or another universe

What is included in the cost of creating a corporate character

  • Preparatory phase
    Analysis of the market, services, company values
  • Portrait of a character
    Age, archetype, character, manners
  • Visual concept
    Up to 5 options
  • 2D model
    Presentation on brand carriers
  • 3D model
    Three-dimensional detailing of the character
  • Work in licensing programs
  • Demonstrate the character in 10 situations:
    with different facial expressions, gestures, emotions; in other clothes
  • Transfer of source files in popular formats
    AI, PDF and PNG
  • Creating a guideline for using a character
    We'll tell you how to implement it.

Price: from $1,000

Why is it worth ordering the design of a corporate character in the studio Veonix?

  • In-depth marketing analysis
    To make a character memorable, we first understand your brand, audience and competitive environment.
  • Personal approach
    No borrowings and templates - only the author's approach. The character will reflect your style and character.
  • Expert team
    The project is teamwork.
    We create together, designers embody. The art director rules the course, and the project ensures that the creation of the project went according to plan.
  • Compliance with deadlines
    We set deadlines and strictly observe them. Your schedule is safe.
  • Acceptable cost
    For premium quality, we set an acceptable cost
  • Flexible payment schedule
    Permanent customers offer installments without prepayment: we hand over the finished work and agree on a convenient payment schedule

Veonix design studio in numbers

  • since 2017
    Veonix makes progress in digital marketing
  • 30+ employees
    Only professional designers, illustrators, marketers, managers and other professionals
  • 50+ companies
    They trust us to design and come back to us.
  • 1,500+ projects
    We have successfully developed our studio during our work.

Stages of designing a corporate character

We work thoroughly - from analysis to ready-made solution. We are always in touch and delve into the details so that the result exceeds expectations. Below are the main stages of our work.

  • Briefing
    You fill out a brief on our website. We answer your questions and ask ours. Determine: specific tasks, volumes and terms of work. Signing the contract.
  • Analysis
    Learn brand, style, business, audience and competitors to create a unique character – just for your company.
  • Sketch.
    Based on the data obtained, we are looking for the best ideas to implement. We are considering its prototype and characteristics. We create several draft versions, we provide them to you for approval.
  • Final version
    You choose the best option. We detail: image, features, clothes, etc. We agree the final result with you.
  • Harmonization
    Put the finishing touches, approve the finished work. We coordinate the details, verify the amount of work performed and the correctness of the tasks, sign the act.

Results and quality are backed by guarantees

  • Treaty
    We agree on all conditions, sign a contract, which fixes all rights and obligations, scope and terms of work, financial guarantees
  • Privacy
    Provided confidential data is kept under protection, additionally sign an NDA contract
  • Timing.
    In official documents fix deadlines and fines for each day of delay
  • Antiplagiarism
    The project is designed personally for you. We do not take ready-made ideas, other people’s content and beaten templates. All works are tested for originality
  • Return of money
    If the result does not suit you, we return 100% of the order amount.
  • Free edits
    Within 36 months from the date of delivery of the project, we make free edits and correct errors made due to our fault.

How to create a corporate character that brings a brand profit?

The corporate character is a living image of the brand. With it, the company attracts more response and trust.

An effective character immediately evokes emotions and leaves no doubt about the choice. Therefore, it is important to consider several factors when developing.

  • What is the character's purpose?
    Will there be a character on the logo? Is a growth suit planned for promo? Where else will it appear - on the package, in advertising, on the website? If everywhere – you need a universal mascot that will look good in any format. Goals affect everything from colors to image details.
  • Who's the prototype?
    The mascot should be radically different from competitors - you can not copy. The basis can be a person, animal or object, but it must reflect the essence of the brand, its values and product.
  • What emotions does mascot elicit?
    What does a person need to feel to buy your product? These feelings and emotions should be born from the buyer in contact with the character of the brand. For example, a gift shop mascot should be the epitome of celebration and fun.
  • He broadcasts the quality of the company?
    With all its appearance, mood and style of behavior, your mascot should convey all the best characteristics and the strongest advantages of the brand.

Order a design in the studio Veonix, and your character will become an idol of the target audience.

Our clients