Year — 2017

Presentation for Schneider Electric. How we reached the level of Zeus

Goal

Attracting customers to optimise energy consumption

Objectives

Make a presentationProve the effectiveness of the energy audit

Case study Schneider Electric presentation design — Image 1

Implementation

This is not our first project for the international company Schneider Electric. It produces electrical equipment and helps reduce energy losses. Among the clients are the Bolshoi and Mariinsky Theatres, the Moscow City business center, and the Fisht Stadium. Feel the sweep? The customer launched a new energy saving service and asked us to present it in the presentation. Activate the "rabbit from battery advertising" mode and run to work.

We had already worked with energy companies (not Red Bull), but it was still difficult to understand Schneider Electric. We asked a lot of questions but got few answers: the customer was busy. We decided that the standard brief here is not enough. Then we collected notebooks, pens, passports - and came to the customer ourselves. We spoke to all the leaders personally. The divers got into the subject. We’ve been asked to stay, but we love design more.

It was important to study the technical part from and to the presentation in simple language. It should be clear to both the engineer and the official. For this purpose, they used a clear comparison. 

The left side of the slide shows an area with inefficient energy infrastructure:

  • gray
  • the filament lamp shall not burn;
  • garbage piled into a pile;
  • I miss the lonely bench.

On the right side is the same area, but energy efficient:

  • green;
  • an energy-saving lamp is burning;
  • No garbage;
  • around the bench;
  • trees and playground.

They stressed that the script is not fabulous. Just in the second case to improve the area turned out to save money from electricity losses. 

Then we explained that energy auditing helps to reduce costs. This is what Schneider Electric does. We made an infographic describing each stage of work: from collecting data to creating an energy saving program. What exactly checks the company, issued in the form of icons. Draw steam, pump, thermometer, generator.

Supported the experience of the customer with cases. We compiled diagrams comparing customer spending before the energy audit and after. Schneider Electric has already helped facilities save 25 to 45 percent of their electricity budget.

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Result

We released a whole set of materials:

  • presentation with animation on 60 slides;
  • leaflet 
  • sheet A4, folded with an accordion;
  • PDF files for distribution and publication on the site.

The customer highly appreciated our work. I was surprised how airy it was, but we were able to tell you about the new service. It's not difficult, just to understand electricity at the level of Zeus.

If you want a sales presentation, Leave a request for a call back..

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