Presentation for granite manufacturer Tilekraft. How we helped attract investment in production.
- Market research
- Competitor analysis
- Creative Design Concept
- The layout
- Preparation for the press
Goal
Objectives
Implementation
We were approached by the company for the production of porcelain and facing tiles Tilekraft. The company produces porcelain porcelain, facing tiles, countertops, wall panels. Tilekraft is one of those companies whose demand is growing so fast that it took investment to scale production.
Tilekraft came to us because they saw investment presentations they liked. We have created many presentations for projects of different scales. We prepared projects for the audience of the first startup and for large companies.
The customer came with a ready-made financial model. Tilekraft provided a large amount of data and figures that needed to be submitted correctly.
The project immediately involved a business analyst in the person of a creative director who:
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study the market, business model and objectives of the company;
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Analyze competitors and investment risks;
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I figured out the financial model and thought through the logic of feeding the material.
In parallel, the designer created a visual concept – slides in the form of patterns of porcelain tiles. The first 5 pilot slides were immediately approved. Next, the other slides of the presentation were designed in a single style.
Developed an infographic that is easy to read, highlights scale and ambition. The economy took over 70%: figures, analysis, charts and charts. We drew a map that identified the countries where production sites are located and identified target markets for export.
Result