Presentation for the Vista Gaming eSports team. Slides that proudly come to the sponsors
- Market research
- Competitor analysis
- Target audience analysis
- Development of texts
- Editing
- Corrections
- Developing a Creative Design Concept
- Piece of slides
- Preparation for the press
- Preparation for mailing
Goal
Objectives
Implementation
Vista Gaming is a professional eSports team in mobile gaming. This means that the guys play on the phone, win competitions and make money. Looks like a dream job. Their profile is a shooter in the genre of battle royale PUBG Mobile. The bottom line is that 100 players are dropped from a plane to an island where one winner must remain. The team did not miss: it took prizes at tournaments in Russia, CIS and Europe.
Customer order is a classic of sports marketing. Vista Gaming needed a presentation to attract sponsors. The team was willing to advertise companies for investing in the project. Like in football: the brand logo on the form, mentions in social networks, banners in the broadcast.
We already knew how to handle such a request. We have previously made sponsorship presentations for Tornado Football Club and Hockey Way School. We have personally witnessed how well-composed slides help find partners. The presentation was needed in two versions - in Russian and English.
Development of a
We started with a concept. So we decided, no water, no numbers, no facts. We talked about mobile gaming in general and PUBG in particular. Using infographics, they clearly showed how the direction is developing, what merits the guys have, how many people follow them.
Sponsors should understand that they are investing in a promising project, so we calculated the reach, impressions, engagement. Explained where you can integrate the brand logo in the form, broadcast, social networks. In order for the presentation to be convincing, we organized a photo shoot of the players. Young, ambitious, confident - such faces can be used in advertising campaigns.
Result
