Year — 2019

Development of the site
transporter

  • Prototyping
  • Copywriting
  • Editing
  • UI/UX
  • Testing

Goal

Attract the maximum number of users of the web service for roadside assistance. Make it clear to everyone that with Mobil Assistance, any driver feels safe behind the wheel – problems won’t have to be solved alone.

Objectives

Develop a landing page Web service interface design that shows the benefits of the product and closes all objections. After getting acquainted with the site, the visitor should have only one question: “What service package to choose?”

Implementation

The customer company Mobil Assistance is engaged in roadside assistance. Geography of services - 160 cities of Russia. 

The app helps solve almost any problem. Just one click and help is on the way: 

  • Gasoline, food supply;
  • call technical assistance, tow truck, taxi;
  • search for service station, hotel, car;
  • express consultations of the auto-lawyer, emergency commissioner, vehicle technician.

The catalog of the company contains about one hundred points of services. Our illustrator had to connect all the imagination to choose a unique plot for each of them. Drawing hundreds of icons turned out to be a decent piece of work. But we got through it. Beautiful icons perfectly visualize each type of service. 

Development of a website for a transport company to order from scratch, in addition to a unique illustration, included copywriting and U1 design.

The site is successfully synchronized with the application itself. But who would know what it cost! This is where the main ambush of the project lies. 

The work was carried out in parallel with the integrator company, which set up the platform. Our task was to create an outer shell (front). And on their shoulders lay the backend. It was not easy for us to “get along” together, because they used to work on one algorithm, and we – on others. 

Do you want to imagine what our partnership was like in the most pressing moments? Remember the fable of Krylov "Swan, Pike and Cancer"!

But despite the misunderstanding, we found common ground with their developers and ended up making a great site! 

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Result

The customer really liked our creation. And now a full-fledged web service for roadside assistance works like clockwork, daily getting thousands of Russian drivers out of difficult situations. 

Did you like our work, too? Do you want to design a website for a transport company? 

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