Presentation of HRMNY recruitment agency to order
Goal
Company advertising. Our client is not a simple player in his popular niche. HRMNY chip - the author's method of selection of employees based on typing
Interesting. Unusual. Anyway, it's the way we love it.
Objectives
Create a prestigious presentation recruitment agency. So that customers of their services understand from the first pages - HRMNY will not just select staff, but will specifically configure the mechanism of any team.
Implementation
Whale marketing developed Veonix worked in a complex way - wrote texts, created design, made layout.
The customer showed interest all the way. Quickly included in the arising questions and did not delay with answers. The feedback on our proposals never kept itself waiting.
In the beginning, the project moved smoothly and at a good pace.
Copywriters and marketer Veonix “personnel” niche know well, so the texts were born talking, enticing and selling. HRMNY quickly agreed on them and was in a hurry to see the design layout.
At the design stage, complexity arose. We redraw it three times. And only the latter option was approved by the recruitment agency.
Of course I had to be nervous. We did not immediately understand the reason for such a different vision of the future “person” of the presentation by us and the customer. The agency has kindly wrapped up our proposals.
On the third layout, we analyzed the brief under the magnifying glass. They correlated it with what he said at the approval of the HRMNY design project.
The secret of the disagreement turned out to be banal. Veonix worked on a brief, which in some positions the recruitment agency filled out, like a real artist – on the principle of “I see it so”. So it turned out that we “see” the same thing in different ways.
At the stage of the texts, this was not seen, because the niche was covered. We stumbled on the design.
The Brief, of course, didn't rule, followed HRMNY's recommendations. But conclusions have been made and such mistakes are no longer allowed. Thanks to the agency: without him, you see, this nuance in the work, would not have seen.
Naturally, the design concept was approved. The presentation passed the layout and saw the light in all its elegant rigor.
Result
Quality product in a short period of time. And thanks for the prestigious presentation from our customer - HRMNY recruitment agency.
