Presentation for Sbera Ecosystem Company. How Technology Becomes Part of Live Communication

In 2022, foreign video conferencing services began to stop working in Russia. Sber was ready because he was developing his own online calling platform, SberJazz. It became an alternative to Zoom, Microsoft Teams and Google Meet. If you remember this list, let’s remember Skype. Alas, with the former enthusiasm, files are no longer exchanged.

In SberJazz provided, it seems, everything: a convenient chat, simultaneous screen demonstration by several participants, recording meetings. SberDevices came to us with a request to make a presentation that from the first slides would convince businesses to connect the service from the Sber ecosystem. We're already ready for that.

Writing

Before the start, we checked the service ourselves and were delighted. SberJazz is functional and perfectly suited for secure communication. After testing, it became even easier to indicate the benefits:

• meetings of up to 3000 participants;

• without time limits;

• connection through any browser;

• permanent reference;

• domestic software that will not leave the market. 

It sounds paradoxical, but the difficulty for us was that the service was constantly evolving. For the customer, this is, of course, good, but we had to quickly adapt to the changes, wait for the current changes and quickly make them, remaking the presentation blocks.

Development of visual solutions

There are two design concepts: light and dark. Do not forget about the signature green color Sber. Added minimalist icons and clear visual schemes.

To emphasize the complexity of the project, they drew complex geometric shapes. Consciously abandoned simple forms. An icosahedron is a regular polygon with 20 faces. In this image, each side reflects a separate advantage. We talked about the benefits for different audiences: employees, customers and software buyers. Placed QR codes for download.

The SberDevices team used the presentation at internal meetings, conferences and business meetings. Our work has become a universal tool for promoting SberJazz, both within and outside the SberJazz ecosystem. In 2024, SberJazz was renamed SaluteJazz. The service continues to evolve.